It’s been about a year since I wrote about ‘The Evolution of the Cardboard Camera’ and I think it is high time we update this further with the addition of the hashtag.  For those who aren’t in the know, a hashtag is a word or phrase preceded by this symbol #.  It is used on most social media platforms, such as Facebook and Twitter, to group photos or messages of a similar topic. It also allows for that topic to be searched, which will bring up all the tagged items.  With Instagram’s rise in popularity the use of the hashtag has become a great, no-cost, and easy way to collect photos from your guests.  However having said that, it still requires a little planning on your part for this to work well – so here are a few tips to make your hashtag a success.

The first and most important thing to do is to come up with the hashtag you want to use for your special occasion. Think of words that are unique to you, like your name, nickname, the date of your party, the venue or a combination of these. If your hashtag is for a wedding consider adding words like hitch, love or weds into the mix.  Whatever you end up choosing try and keep it short and catchy so your guests can remember it easily.  Things like using only letters and numerals, and avoiding spelling mistakes also make it easier for your guests to remember and use properly.

The next thing to do is to test it out.  Search to see if anyone else is using the hashtag you have chosen.  Remember the key word here is unique.  You really don’t what to be sharing your hashtag with anyone else, otherwise when you go to look for your photos you’ll have to spend hours sifting through other people’s photos as well.

Once you have your unique hashtag all sorted and ready to go, the last thing to do is to tell your guests about it. Do this in as many ways as you possibly can.  Put it on your save-the-date cards and invitations; mention it on your Facebook page or wedding website if appropriate; and then remind your guests again while they are at your party.  This can be done through signage, little cards (business card size) and announcements from the MC/host.  If you want to make it a fun and interactive part of your party, type up a list of shots for your guests to collect (e.g. a photo of you and the birthday girl or you and the bride and groom etc.).

So there you have it. I hope these hashtag tips will enable you to collect many great photos, helping you to build lasting memories of your celebrations.

 

 

 

 

 

© 2014 As You Wish Events Ltd.  Want to use this article in your E-newsletter, blog, or website? You can as long as you include this complete statement: Auckland, New Zealand – Event Planner & Designer Nadine Crozier publishes the ‘As You Wish Events’ blog filled with secrets, tips and how-tos for planning your fabulous event. Get your exclusive inspiration, tips and tricks at http://www.asyouwish.co.nz.  As You Wish Events is an event planning and design company based in Auckland, serving the Auckland region and certain areas of Northland.